We Are a Unique 

Public Relations & consulting firm

WLS’s focus and experience is deeply rooted in the fields of technology, cybersecurity, consumer technology, Web3, metaverse, defi, blockchain, NFT, cryptocurrencies, gamefi, and AR/VR.

We Are Degital & Creative Agency

White Label Strategy is a ‘future-tech’ strategic marketing & consulting firm – focused on story-telling, events, and manicured macro and micro brand positioning. While we are witnessing an explosion of Web 3.0 based start-ups, new jobs, and investment opportunities in the region, WLS is born to expose untold stories and voices of ambitious businesses and reach their audiences more effectively.

What We Do !

Drive exposure and meet the world with White Label Strategy

Staregy & Planning

Develop strategic initiatives and activities based on industry knowledge and creative fundamentals - with regional specification for maximum exposure.

Media Relations

With a core focus on the GCC region, WLS compliments this regional offering with a strong global reach, with 50+ years of experience among the founding team. Industires includes Tech, Business, Finance, Crypto and LifeStyle

Content Creation

Content creation is everything in our world, and we know our world well. Well-known companies across technology, security, crypto, and the metaverse leverage WLS services to ensure maximum exposure across the globe.

Influencers Engagements

We engage with top regional and global influencers. Influencer seeding, gifting, reviews, partnerships to ensure the brand we promote get maximum visibility, attract new followers and grow revenue for the client.

Media Training

Develop client media facing skills, opening up new opportunities for getting their messages to those that matter in a timely, confident and effective manner, whether on camera or on the record.

Brand Partnerships

Putting brands and people together is at the very top of what we do on a daily basis - and at the core of our company. Brands and individuals have benefited from access to WLS’s network and the relationships that follow for everything from B2B, sports collaborations, crypto listing and investment opportunities.


Understanding the value of IRL and digital events is key to building a presence that reaches your audiences in their informational and social capacities. The balance between, and understanding of these landscapes are only part of delivering a fully tactical outreach program - leaving ‘access’ as the final component to success. With decades of event experience and the rolodex to support this endeavor, WLS pulls together key industry players to for in-industry and cross-industry reach. • Media events • Gala dinners • Celebrity appearances • Private parties • Metaverse events

Peoples Trust Us.

We understand the importance of approaching each work integrally and
believe in the power of simple and easy communication

Small Team .

Behind the word mountains, far from the countries Lookalike and Con-son antis, there seed Behind the word mountains

John Borthwick


Lista Smiths


Johan Williams


Contact Us